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Showing posts from April, 2022

logistics

Logistics: complex process of organising resources for production, ensuring all personnel, props, equipment and locations are in the right place at the right time, especially on big productions like a major film, which will also involve doing a recce. Poor planning leads to high costs.  Includes: Personnel and hiring Props Production equipment Locations Transportation Care on location (catering) The production needs to get the resources for the right time and for the best value possible. Location scout: someone who visits different locations to find a suitable one for the film, they will decide this depending on the availability, suitability and price of the location. It has to work for the scene. Location manager: deal with all the legal and logistical aspects of the location. Potential logistical issues for a big production like endgame: For example, if the scene takes place in Italy but there is a town in Greece which looks similar then they might go here as it works and might b...

project management

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project management - the role of ensuring all aspects of a given production run smoothly by overseeing a number of people and departments. The project manager must ensure that deadlines are met and the brief is followed by liaising with others and holding them to account.  production schedules  The best way to manage media projects is to create a production schedule. This brings together logistic and resource details and includes all tasks, milestones and the time-scales and deadlines and allows the tracking of progress.  This is shared with all the members of the production team and contains details of the initial proposal, key milestones agreed with the client as well as final deadline.  Key points in a production schedule: Tasks : the jobs that need doing  Deadlines : the date which a task needs to be completed by Milestones : goals you want to achieve by certain dates Contingencies : backup plans Gantt chart The most popular project management tool Helps to ...

target audience

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The typical audience for: Line of duty 45-60 year old men, middle class, potentially police workers, white males.  GQ Magazine 20s year old white males, middle/upper class, interested in business and show business, standard job, degree qualified. Music album (Ariana Grande) 10-25 year old females, middle class, likes pop music, students Target audience Primary, secondary, tertiary Media production companies spend a-lot of money to correctly define and identify their audience for a product- why do they do this? This is because the production company can understand the wants and needs of their audience so they can ensure its liked and enjoyed. If this isn't done properly, it wont be successful. To do this they profile the audience by looking at different demographic factors that come together to create a picture of the actual target audience for the product. Socio-economic- social and economic situation (spending power). Age Gender Ethnic groups Psychographics- personality traits and...

Analysing client briefs

Whats the deadline? Whats the budget? What is the film?  What platforms will the film appear? Can I have more details about the film. Decoding a brief Implicit- what is inferred in the brief which can be interpreted Open- open to discussion and allows creative freedom Constraints- things that restrict what you are able to do Print- difficult to put across the brands voice Explicit- stated clearly on the brief with no room for change. Must be a print based ad, for middle aged family men  Tools for analysing a brief Mind map- ideas branching of one key idea Mood board- a board with images associated with a project, including colours, people, others Blue-sky thinking- a group of people write all ideas associated with a project, no limits SWOT analysis- allows a team to discover the strengths, weaknesses, opportunities and threats so they can plan for an idea. SWOT Analysis- Strengths- what the organisation does well What distinguishes you from competition? What advantages does yo...

Client Brief

What is a brief?  An overview of what is wanted/ expected of you. Offers you information about what is required. Brief . A brief is a document/ request outlining what needs to be produced- the requirements. Types: Formal - based on a schedule meeting between client and producer. Client outlines their requirements for the product. Written documentation is provided for the meeting setting out the rules and regulations to be followed. The meeting allows detail to be looked at and follow up meetings to be arranged. Also done by video conference. Advantage: detailed, every detail can be discussed Disadvantage: time consuming, initial meetings aren't paid Informal - The client will discuss their requirements during a telephone call. There will be no documentation provided, with the  client and the producer coming to a verbal agreement about the product to be produced.  Advantage: quick  Disadvantage: no documentation, no proof of agreements Negotiated - The client and prod...

LO1 Test

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  Q2: [2/3] Identify one act of legislation that is applicable to the creation of a new national newspaper and explain what the impact is. A2: Copyright is needed when creating a newspaper, it ensures stories and the name (of the newspaper) are not stolen from rival newspapers. Furthermore, the copyright will protect your newspaper from others using the same content as you, therefore ensuring your information is exclusive for those readers who purchased your newspaper. Q4:[0/3] Identify one type of revenue stream that you could consider to make a website profitable and explain why this might be an effective method. A4: Sponsorships are a viable option as a revenue stream for websites, they often include sponsored content on their website, hidden within the different articles. This will allow both companies to benefit, the sponsoring company would benefit from expanding its awareness and the website would be able to gain funding from the sponsorship.  Q5: [3/6] Identify two e...